Sunday, August 28, 2016

The Best Way Of Handling A Motivational Keynote Speaker

By Christine Price


Guests make conferences memorable with their appearance marking the height of any gathering. The motivational keynote speaker will either summarize discussions of the meeting or provide a perspective to guide deliberations. In many cases, success or failure of a conference will be determined by the impact of selected guest. How do you engage your guests to ensure that your event is successful?

Every conference has a unique theme and set up. The audience has particular expectations based on composition and purpose of congregating. As such, you should identify a guest who can deliver to these expectations. Such a person must command authority and be regarded in high esteem by the participants. This is the only way his or her speech will have an impact on participants.

The guest is part and parcel of the proceedings other than an appendix. He needs to be briefed on the events to facilitate appropriate preparation. Briefing ensures that he prepares content that is relevant to the audience and the theme. It is also necessary to make the guest understand the situation in which the participants are. The content to be prepared will be based on their situation and thus be relevant to the occasion.

Most speakers will have attended numerous gatherings and made fabulous speeches elsewhere. They are known for having a unique approach to conferences in terms of content and delivery style. They also have materials like books, videos, pamphlets, etc. While all these exists, there is need to customize the message such that it suits the occasion and audience. Avoid guests who use conferences to drive own agenda and in the process compromise your message.

Close engagement is important for motivation purposes. Speakers should be ready to mingle with participants in order to understand their needs. Since each participant has a personal struggle that needs attention, close interactions will assist speakers to easily identify with the challenges of individual members of a group. Close encounters shape the speech by guests such that it reflects personal encounters. The engagements will be more meaningful and relevant.

Conferences are not about guests. They are about the lives and needs of participants. A speaker should therefore avoid popping in and out of a conference. Engage the participants before delivering the speech. Listen to their deliberations and concerns. Share personal stories as well to leave a lasting impression in the lives of participants. Your guest must display passion in the life of participants and the organization in general.

The fees to be paid to any guest must be agreed upon before hand. Other issues that require attention are revenue generated and the possibility of selling merchandise at the conference. Allowing the speaker to sell merchandise may reduce the fees payable. However, personal merchandise may override materials relevant to your gathering. Polish the details before hand.

Speakers ignite the mood of conferences but must never be allowed to overshadow the main theme or purpose of the conference. The engagements must be negotiated without forcing your guest to get out of character or allowing him to take over the meeting and run his own agenda. All activities and engagements must be geared towards lifting the spirits of participants.




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