Thursday, December 10, 2015

Christina Kelly: 4 Fashion Journalism Missteps To Avoid

By Rebecca Mills


It's easy to assume that those who enjoy writing and have an affinity for clothing might be interested in becoming fashion journalists. Many people are passionate about this field, which goes without saying, as they are able to cover a number of current and upcoming trends alike. However, even the most astute writers can make mistakes, which is why a learning experience is so important. Here are 4 points to consider, for the sake of improvement.

If you'd like to know how to go about fashion journalism, one of the worst steps to take is failing to offer disclosure. To frame this, let's say that a company supplies you with a product to review, free of charge. You're going to want to disclose this fact as early into your review or video as possible, so that transparency will be seen. By following this rule, you will be well on your way, and fashion enthusiasts such as Christina Kelly will agree.

What if you become too picky, in regards to publications to write for? Without question, you should make it a point to write for only the most reputable of publications, which makes sense. However, by limiting your scope too much, it's likely that you will fail to make communications as effectively as you should. This is yet another point to consider if you're someone who's looking to make a name for themselves in fashion journalism, or fashion in general like Christina Kelly has.

What about the potential failure to proofread work? There's no denying the fact that this is a serious problem, since publications uphold certain standards. This is especially true when it comes to structure, ranging from spelling to grammar, meaning that it's in your best interest to proofread your work as effectively as possible. By doing so, your reputation will become that much stronger, allowing you to find better work to boot.

To cap off this list, make sure that your audience is treated with respect. This might go without saying, but it's surprising to see just how many writers underestimate the intelligence of their audience. Fashion journalists should be able to answer any and all questions with respect, so that they come across as the professionals they are. By failing to follow this step, it's easy to assume that you will do your reputation few favors in the long run.




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