Thursday, November 21, 2013

Getting Your Business Noticed Using Social Media Marketing

By Stavros Georgiadis


You can use social media sites to do some very effective marketing, not just to keep up with your family and friends or play games. They are not a waste of time, either, if you know how to use them properly. Over the course of this article, you can pick up excellent advice on how to get the most out of the marketing efforts you devote to social media.

Regularly produce blog entries. With fresh and relevant content people will keep eagerly checking back in. This is why people subscribe to newspapers and magazines. So it is crucial that you have content that encourages visitors to return to your site.

Facebook games are a great way to promote your products. Creating your own games is relatively easy: use your creativity to come up with games about your products and industry. Some large and well know commercial brands have bee quite successful in using this strategy to produce games of viral proportions. If it is within your budget, you can hire a professional video game developer to create your Facebook game.

To pass along information from popular Twitter users, you can re-tweet their updates or use the @ symbol followed by their username. These people will get a notification and will probably re-tweet your post or answer to what you said.

To help set your site up to maximize its potential with social media marketing, you should place a social network widget on the website. Using a widget somewhere on your site can help you gain followers. A widget on your site lets your readers re-tweet your content and vote on it's quality. You won't need to rely on anonymous reviews on non-connected websites.

Tools such as Tweepi and Twellow are integral for social media marketing. These tools allow you to find users who belong to your target audience and identify the most influential users. This will help you get a list of those you should follow and hope they'll subscribe to the updates you post as well.

Make use of tweets from high profile Twitter users often by sharing their updates or making mention of them within your own posts. Reference them by putting their username after the @ symbol. This will bring your post to their attention. If you make an interesting point, they may well respond to you or re-tweet your post.

You can ask your customers to do a survey. If you notice that your customers spend more than an hour every day on social networks, you should definitely create a page for your brand. On the other hand, if your target demographic doesn't respond to social networking then you should use a different marketing tool.

Don't expect overnight success with social media marketing. Good social media strategies take time to work well. It will start out slowly as you begin to reach people through social networking. At the beginning, your focus should be on building a large network. Talk about your social media marketing campaign via your other marketing tools. Hopefully this article has you well-prepared to start carving a place for your business on social media sites and incorporating them into your existing marketing strategy. A well-crafted social media marketing campaign can strengthen your online presence, drive site traffic and boost sales.




About the Author:



No comments:

Post a Comment